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PPC

Factors That Influence Conversion Rates

What Is a Conversion Rate Your conversion rate is the percentage of your site visitors who have completed the desired goal in the total number of visitors. High conversion rates indicate successful marketing and web design. It means people want what you offer, and they can easily get it. Conversion rates vary by business model […]

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Local Business Google Ads Strategy

Google Ads, Pay Per Click, SEM

Local Business Google Ads When local business advertisers go to Google Ads, they repeat the same campaign process over and over again: location targeting is within the customer’s likely range. If you’ve been using Google’s Ad strategy continually, your results may not be worth boasting. This is a number of different strategies for local sponsors,

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